"Madison Ave experience at Main Street prices."

Some say blog. We say “interesting”.

Since we cover so much in our services, our interests fall into many categories. We’ve attempted to capture some of that below to hopefully help others.

9:32 pm9:32 pm

Lots Of Options To Raise Money

Categories: Business|

Money makes the world go around and most people have had to raise money to start a new business, including this author.  It's pretty remarkable how many [...]

11:49 am11:49 am

Getting It Right On Amazon

Categories: Business, Marketing, SEO|

Searching for products to buy is now starting to tip towards Amazon over Google. Meaning, when a consumer is looking to purchase something, almost anything at this [...]

8:49 am8:49 am

SEO Myths And Misconceptions

Categories: SEO|

There is much written about Search Engine Optimization (SEO) and many resources on the web. One of our favorite sources of information is the Moz blog. In [...]

7:06 pm7:06 pm

Harvard Business Review On Entrepreneurship

Categories: Business|

This recent article by the Harvard Business Review (HBR) on entrepreneurship gives an insight into the current state of young folks who are gaining an appreciation for [...]

7:05 pm7:05 pm

Web Design Trends Or Fads?

Categories: Design, SEO|

We try to stay on top of all the latest trends, though many are doomed for being a simple fad. In this post by The Next Web, [...]

7:05 pm7:05 pm

Understanding Programmatic Advertising

Categories: Digital Advertising, Marketing|

What's more confusing than rocket science?  I'd bet programmatic advertising is right up there! The Internet Advertising Bureau (IAB) offers a neat 5 minute video on YouTube [...]

7:04 pm7:04 pm

GWT: SEO Tools You Need To Know Now

Categories: Marketing, SEO|

With the advent of secured searches, it's really hard to know what people are searching for that come to your site. To gain a deeper understanding of [...]

7:03 pm7:03 pm

Spouses And Partners Checklist For Startups

Categories: Business|

Many small businesses start out as a partnership between loved ones.  The challenge is that love and business don't always mix.  When the do though, it can [...]

7:03 pm7:03 pm

Features Don’t Sell Bananas, Benefits Do!

Categories: Business, Marketing|

We've noticed a lot of companies will focus on the features of their product rather than the true benefits.  The old sales adage is to lead with [...]

7:02 pm7:02 pm

Is Social Media Worth It?

Categories: Business, Marketing, SEO|

Like every marketing channel, social media needs to be critically looked at whether it should be a viable tactic. Just because it's a tool, it doesn't mean [...]